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J-Mart Jewelry The second you walk into our Los Angeles showroom, we want you to feel like you're family. We will answer all of your questions so that you can make a smart decision as you browse our stunning selection of diamond engagement rings, wedding rings, conflict-free loose diamonds, and fine jewelry. To offer you the best selection, our vast collection of fine jewelry comes in a wide range of styles, from classic to unique, and we offer our designs in many different precious metals, including rose gold, yellow gold, white gold, and platinum.
Services
At Bridal Rings Company, our goal is to give every customer that walks into our showroom a VIP personalized service and helps them to navigate through the diamond ring purchase process so that they can make their purchase with confidence and care. For 35 years, Bridal Rings has been a leading direct diamond importer and manufacturer of fine jewelry.
Designed to fit your individual financing needs. Experience the benefits of what preferred financing offers, a convenient and fast approval process, deferred payments, interest options, and more. All with the integrity and value from Bridal Rings Company with over 37 years of helping clients find the jewelry of their dreams.
If I could give this company 10 stars, I would. I worked with Cathy, the moment my fiance and I met her, we knew she would be the one to design the ring. She was very attentive, engaged, and genuinely happy and excited for us. We corresponded via email and phone and she was able to help me design the most perfect ring for my fiance.
The second you walk into our showroom we want you to feel like you're family. We will answer all of your questions and educate you along the way so that you can make a smart decision. We stand behind the quality and craftsmanship of every product we sell, with a 100% satisfaction guarantee. Receive lifetime complimentary cleaning and maintenance of your purchase.
Reviews (43)
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Julie W.
Jun 23, 2022
Love this place! Always great service. Just had my ring serviced and fixed and it looks better than when it was new 10 years ago!
Robert D.
Jun 21, 2022
If you are looking for a reputable and honest jeweler than this company is hands down the best place to go. Three years ago we purchased our wedding rings and worked with Cathy Lee. She was amazing. She took her time and really listened to what we had in mind. Fast forward to today, June 2022. I called them because I had 6 tiny diamonds fall out. Cathy once again was top notch.

I shipped it, ( I was pretty nervous to ship it lol). Not only did they replace the 6 tiny diamonds but also recoated the white gold that had started to wear off on the bottom of the band. No charge! It arrived back to me safely and looks like it did when we first purchased it. It is so rare to find a company that stands behind their product these days. Their customer service was above and beyond. We are customers for life! Thank you Cathy and the whole team at Bridal Rings Company. We couldn't be happier.
Ayumi T.
May 26, 2022
Cathy was very helpful and friendly, and knowledgeable about rings. I'm so happy that now I always have a person I can trust : I highly recommend this place to anyone who's looking for bridal rings!
Lois Y.
May 24, 2022
Amazing service! My engagement ring was custom made here 3 years ago. Recently, I had a work-related incident where a horse forced closed a steel dental speculum with my hand between the bite plates. My hand would have been crushed but my ring took the brunt of the force and saved my fingers, and in fact, not a single diamond was lost or damaged. The gold band and the head were deformed, but not surprising since gold is a soft metal.

We made an appt online, brought it in and within 1hr, they had the ring reshaped and cleaned, looking like new. They provided the service at no cost, which was impressive, but I was most impressed by their high class professionalism and warm demeanor from beginning to end. Clearly a person and place who takes pride in the quality of their work. I did not get the name of the soft-spoken gentleman who assisted us, but thank you!

This shop is located in a high-rise in the jewelry district amongst many sparkling jewelry stores, but I am so very thankful this was my husband's pick years ago. Highly recommended! I've included a before and after picture of my ring, as well as a look at the design
Jorge Santiago
May 09, 2022
Love LOVE love my ring! Cathy from The Bridal Ring Company has been helping us for 25 years now! We purchased our original wedding rings from her, our upgraded ring 20 years after, and an upgraded center stone 25 years after that! The service is amazing, the diamonds are breathtaking, and the pricing is competitive! Don't hesitate to buy there!
Tatiana O.
May 04, 2022
This review is long overdue, but I wanted to say that Jay you are amazing! My fiance took me ring shopping here to find what my taste is and I am SO happy with my engagement ring that my fiance got me! Jay is so friendly, honest, and he really took his time when he was helping us out. I highly recommend the Bridal Rings Company! I can't wait to go back and get our wedding bands. : AMAZING customer service from Jay, his wife Paula and ALL staff!
Chinh P.
May 03, 2022
We came in and out within 20 minutes and picked the perfect wedding ring for both myself and my husband. They knew exactly what we wanted and had a huge selection. We had gone to 3 other shops and were not happy and realized we should've just gone straight to these guys right off the bat. Would highly recommend them!
Sylvia M. Garcia
Apr 26, 2022
Excellent Excellent Service! I'm obsessed with my custom Ring thanks to Zaven who helped me and understood exactly what I wanted. My ring turned out even better than I imagined. Also thank you Jay for helping with any questions and concerns great service. I HIGHLY recommend them for any Jewlery.
Jessie Yang
Apr 26, 2022
We walked in not sure what I wanted as an engagement ring. I just kept talking and they figured out what I wanted! Cathy was amazing taking the time to find me the perfect Diamond. She was very patient helping me decide on the setting. My ring turned out amazing! Then we went back to select our wedding band. She gives good advice and helps me go thru all the selections. And it took only 2 weeks. We love working with her.
Paula Pekic
Apr 22, 2022
I had the most amazing experience choosing my engagement ring here! Not only did Zoe, Jay, and Paula provide me a variety of choices, they were so patient and honest, every step of the way. The turn around time goes as fast and my ring is stunning! I already came back to get my wedding band which is also perfect! Can't wait to come back to buy more diamonds!
Christine S.
Apr 19, 2022
Jay is a class act! Very happy repeat customers. He listens and picks exactly what we want even when we come with something else in mind. The prices are very reasonable. No appointment needed.
Kulia M.
Apr 18, 2022
We would highly recommend Cathy from Bridal Rings Company. After doing online research on LA diamond district, we emailed 6 stores before our visit to 550 S Hill street building. Cathy from Bridal Rings Company was the most professional and prepared representative we have met. She also writes everything down for you so comparing between selection of diamonds was clear and systematic. She has good eyes on detailing and understands all the key points / elements we required. She is a great asset to Bridal Rings Company. Thank you so much.
Cindy Z.
Apr 18, 2022
Amazing! My boyfriend and I were researching engagement rings and found Bridal Rings through yelp, and boy are we glad we did! Jay and his wife Paula are amazing. I'm lucky to have been connected with Jay throughout our entire process ever since I contacted their company. Before we even met, we spoke via email and phone multiple times, which I really appreciated his time and effort in giving us.

He taught us both so much about rings that I feel like the education I learned here was priceless. It definitely helped us decide what was most important to us. Though my bf and I decided to push purchasing a ring for later, I 10/10 would recommend Jay and his team here. They're so kind and professional, they care about you, and they clearly know what they're talking about!
Eric Johnson
Mar 22, 2022
Perfect experience for a guy who doesn't know much about jewelry, but has good style. Everyone is friendly and helpful and they love to help with cheap or free repairs. Don't waste your time going anywhere else. Got 3 wedding bands for my wife and my own amazingly manly ring. These jewelers are the best!
Michael A.
Mar 19, 2022
A family owned jewelry store that has been in business for 37 years. The only place I will go to for all my future jewelry purchases. I researched and visited several jewelry stores, from LA to Santa Barbara, on my journey to purchase an engagement ring. I had zero knowledge in terms of diamonds or jewelry in general. Jay was extremely patient and taught me everything I needed to know about diamonds via FaceTime.

When I arrived to the store, Jay and Paula were extremely helpful and supportive with zero pressure. I never felt these types of feelings of comfort and confidence at any of the other visited jewelry stores. Paula assisted me with a woman's perspective on fine-tuning the details. They absolutely helped me design a stunning engagement ring that my fiance and I believe to be perfect in every way.

They were flexible on payment options and resized the ring for no additional charge, after the proposal. I recommend this store for any and all jewelry shopping. I couldn't be happier with the service and the quality that they provide. The large selection catered to my desired ring, as opposed to the other stores selling me something they carried from a limited stock.

We are currently shopping here for our wedding bands. I'm extremely grateful for Jay and Paula creating a wonderful experience in a magical time in my life that I will never forget.
Alli P.
Mar 17, 2022
Absolutely amazing service from start to finish. Special thanks to Eva, Ned & Jay for their extraordinary assistance in finding the PERFECT 20th anniversary upgrade wedding band for my husband. Highly recommend!
Andrew G.
Mar 12, 2022
My fiance and I had the pleasure of having bridal ring company build a custom engagement ring and it came out better than we could have imagined. Ned and Zoe were awesome to work with and they helped her vision become a reality. Zoe was my fiances favorite. She listened, was patient and gave great advice. We really enjoyed the atmosphere here. My fiance is very indecisive and they were very accommodating toward that.

They never tried to push her into something that she didn't want. They have an amazing selection of diamonds in all shapes and sizes. We definitely felt that they had the nicest selection especially after visiting quite a few other jewelers. After purchasing our engagement ring here we returned to buy my fiances wedding band as well. We had another ring built and after taking it home my fiance realized that it wasn't what she wanted l. Zoe then helped find her the perfect wedding band.

She went out of her way to make sure that my fiance was one hundred percent satisfied with her purchase. One last bit of praise for them is something that I overheard while we were there. The staff told another couple that they "didn't want to just sell them the most expensive diamond they could, they wanted to sell the right diamond for them". This philosophy was evident throughout our interactions with them. We highly recommend them to anyone who is looking for a jeweler who is honest, patient, and fair.
Gia R.
Feb 07, 2022
There are not enough words to express my satisfaction with the crew at Bridal Rings Company. The five star ratings are very well deserved! My fiance and I met and communicated with Ned, Nick, and Jay throughout the entire design process of my 'mountain of a ring'. They were all very professional and responsive to our design comments and requests.

The end result turned out more beautiful than we had expected! They really understood how to transform and incorporate my ideas and 'larger than life' personality into a ring that I will want to wear every single day for the rest of my life! We are now in the process of getting my fiance's ring designed here as well. We are very excited and can't wait to see the renderings! Thank you Bridal Rings Company!
Dani P.
Feb 05, 2022
The most wonderful jewelry store I've ever been to. What an experience. My fiance and I got engaged two years ago. My ring is absolutely stunning. Kathy really is the perfect person to help pick out your dream rings. She is knowledgeable and isn't pushy at all. Tomorrow we're going to pick up our wedding bands and I am so so so happy that this is where my fiance ended up purchasing from. 10/10 would recommend.
Jorge S.
Jan 21, 2022
Bridal Rings Co did it again, 24 years later! We initially purchased with Kathy 24 years ago for our wedding, came back 20 years later for a new set (after I accidentally ran over my ring- ladies don't ever take your ring off to put lotion), guess who's still there to help us - Kathy! FF to Christmas (24 years later) and Kathy helped us upgrade my center stone!

I love how clear and beautiful my round center stone is Such a beautiful selection, amazing service, and they give me full value paid on my center stone when upgrading! Absolutely in love with my set!
Kathy V.
Jan 02, 2022
Paula was wonderful. The moment we walked in, her husband greeted us with a huge smile. Everybody was so friendly and charming. Paula is very knowledgeable and helped me choose a beautiful ring. My fiance and I are so impressed with their level of professionalism and service. We will be recommending them to everyone.
Ecm L.
Dec 20, 2021
We had a chip in my old diamond, so back to Bridal Rings Co. Happy to see with Jay again. He took the time to deal with our insurance company for replacement diamond(not many would do). What customer service! Thank you Jay for all of your time and help.
Gayle C.
Dec 17, 2021
I would give them 100 stars if I could! Paula was so helpful and knowledgeable, and went well above the highest standards for customer service. She helped me find the most beautiful, elegant, perfect diamond to upgrade my wedding ring. Then Jay set it in my ring in only two hours! And my wedding ring was more beautiful and sparkly then when it was put on my finger 23 years ago.

I would not only highly recommend them, I will never go to any other place for my diamonds. I am so happy and satisfied and grateful for all their help. They go far and beyond in their customer service.
Lance B.
Dec 16, 2021
I had a wonderful experience in selecting an engagement ring for my now fiance. I worked directly with Jay who is the owner. Due to living out-of-state, a substantial purchase like this without being able to physically touch and see the ring normally would have been uncomfortable. Jay made it seem like I was there with him. We had multiple conversations even after business hours.

He sent videos and also sent photos of multiple stones. I truly was given an education on diamonds; not just the 4 "C's" but also the physical measurements of the diamond and what would look best in the setting. The ring was delivered via FedEx and was packed in multiple boxes to disguise what was inside. The ring was even more beautiful in person. I really could not have had a better experience. I highly recommend Bridal Rings Co!
Kim B.
Dec 14, 2021
I called here while I was in route to Downtown LA and Jay was so pleasant over the phone and immediately made me an appointment. We arrived here at Bridal rings and were immediately greeted by sweet Jay and his wonderful wife Paula. I told Paula what we were looking for as this ring is my Anniversary ring/up grade after 14 years of marriage. Paula was so wonderful and she showed several ring and diamonds.

But in the end, I absolutely fell in love with a ring I shaw out of the corner of my eye. While I was at the shop they made me and my husband feel so special as if we where a part of their family and their customer service was awesome. They stayed late to get my diamond set the same day. Thanks so much Paula, Jay, Zoey, Sven, Ned, Cathy, Nick and all the rest of the crew that I might have missed you all are the best!
Grace Helfrich
Dec 04, 2021
Paula and Jay and their entire team are absolutely amazing to work with. They helped us get the exact ring we wanted and helped craft every single detail. They were super patient and transparent. Can't recommend them enough. We met with a lot of jewelers, and they were by far the best.
Grace H.
Nov 21, 2021
The best. We met with a lot of jewelers and Jay and Paula we're by far the best. Super transparent about prices, and the process. The ring we ended up with was exactly what we wanted - so so happy with them and the experince. Can't wait recommend them enough. We have already had more custom jewelry done from them.
Gabe C.
Nov 05, 2021
I recently got my fiance's engagement ring through Bridal Rings Company, and we could not be happier. Ned helped me with choosing the perfect ring and the service was amazing. I returned multiple times after choosing the ring, and Ned helped me narrow it down to the perfect dream engagement ring for my fiance. We were also able to return after I proposed to resize her ring down half a size to make it a perfect fit.

Both the service and the quality of the ring was way more than I could have ever asked for. If you are looking for an engagement ring or jewelry, I highly recommend Bridal Rings Company for their amazing service and quality!
Jane S.
Oct 09, 2021
If you're in the market for an engagement ring (or any ring in general), this is the place to go! It was an absolute pleasure working with Cathy. I told told her what I was looking for and she NAILED IT! My fiance and I visited Cathy three times (3rd time just for my sanity) to design my dream ring and the whole process was stress free. Cathy is extremely communicative and great with follow ups.

I appreciated her transparency and expertise. To get the ring creation process started, you'll have to put down a small deposit of $500 (not sure if this changes based on the complexity of your ring). Also - if you pay for the entire ring in cash, you may be able to negotiate a better offer;)
Mandy Robinson
Oct 04, 2021
Bridal Rings Company was absolutely the ideal person for me to work with, as I went in knowing very little about what I wanted, other than some notes from my girlfriend, and a price. She, along with Bridal Rings Company, were very helpful in discussing options and making recommendations in a very low pressure mannor.
Della Cummings
Oct 03, 2021
Bridal Rings Company are fabulous! We came here based upon all of the 5-star reviews on Yelp and couldn't have been happier. I had a picture of a beautiful diamond ring from a high-end jewelry store with an outrageous price tag. They made the ring for less than half the price with even better quality diamonds. Their diamond prices are better than those online (i.e. bluenile) and the customer service is perfect. I highly recommend chabo's!
Melinda Brown
Oct 03, 2021
Dealt with Bridal Rings Company over the holidays. Very professional, fair pricing and delivered everything as promised. and the ring and work was beautiful. You can't go wrong. Make Chabo's your first and last visit in the Jewlry Mart
Rios Odonnell
Oct 01, 2021
I had only a few short days to find the absolutely perfect engagement ring. Though I went to a dozen different places - Chabo's had both the best products and the best customer service. Working with Luba and Rafi made a daunting once-in-a-lifetime task very smooth. And - the best part? My fiancee absolutely LOVED her ring. I can't recommend these guys enough!
Dee Austin
Sep 29, 2021
Thank you Bridal Rings Company for the awesome 5 stars customer service. You two are the best; you walked me through all the steps I needed to know before my purchase. My fiance loves her engagement ring and we look forward to many more trips to your shop soon. To those who are looking to purchase the next piece of fine accessories, give Rafi or Bridal Rings Company a buzz and experience the service yourself; you will not be disappointed. HAPPY NEW YEAR Rafi and Bridal Rings Company!
Joanne C.
Sep 04, 2021
Went to Bridal Rings Company to get my engagement ring resized as well as change the band. My fiance bought my diamond here and I was amazed by the quality of it. Ned, Lance, and Kathy were so sweet and easy to work with. I told them exactly what kind of band I wanted and within 5 minutes, they showed me 3 options and I fell in love with the first one.

The staff was very knowledgeable and explained why certain bands are the way they are (e.g. a thicker band will make your diamond look smaller than it actually is). Context: I have a smaller ring size. They also figured out my ring size within 5 minutes which was really impressive. They definitely know what they're doing. It was my first time going into a jewelry store of this nature and I felt like I learned a lot from the staff.

While looking at bands, I noticed other staff members with their customers and the language they used to explain things was very beginner friendly. I highly recommend coming here for you engagement rings/wedding bands. Thank you to the staff for a wonderful experience.
Nadine S.
Jul 30, 2021
I cannot say enough about Jay, his wife Paula, and the rest of the team at Bridal Rings. They are so knowledgeable, patient, and KIND! My husband and I did not know anything about diamonds, so we planned a full day of visiting diamond stores in DTLA. Bridal Rings was the first store we went to, and eventually became the last. He answered every question and gave us a VERY thorough education on diamonds so that we felt empowered when making our decision.

I told him exactly what kind of diamond I wanted and he put in the time to find it. He even customized the ring based on what I wanted, and in the end, the result was perfect. I'll be referring everyone to him from now on!
Erin B.
Jun 25, 2021
Paula made the experience of picking out a ring SO MUCH FUN! We had something in mind when we showed up for our appointment, and Paula was able to find something even more beautiful for us. Even though there were so many rings to choose from, Paula dialed in our vision and found the perfect ring within our budget and in a short amount of time. The whole experience was so beautiful, that we went back to Bridal Rings Company after the proposal to include Paula in our celebration. I highly recommend Bridal Rings Company. very knowledgeable, professional, and makes you feel like family.
Edgar Fuentes
Feb 13, 2021
The team at Bridal Rings Company made the experience memorable and enjoyable, especially Paula! The experience was fantastic and my fiancee is absolutely over the moon with the quality and beauty of the ring. Paula, was so nice and very knowledgeable. I cannot express my gratitude to Paula who made this journey so memorable. Honestly, I can't wait to go back for when I'm ready to upgrade my wife's ring! Thank you, Paula!
Spencer S.
Feb 01, 2021
We traveled from out-of-state to LA's jewelry district to purchase an eternity wedding band and after meeting with the top-rated jewelers, Bridal Rings Company is by far the best. Not only is their craftmanship and attention to detail exceptional, but their customer service is what really separates them apart from the rest. Jay, Paula, and the rest of their team are true professionals, which is critical to have when creating a ring that will last forever.

We could not be happier with the wedding band that Bridal Ring Company created and have already recommended friends and family to them. We pass along the same recommendation to others that are considering them for a ring. We will definitely be coming back for another purchase soon.
Natalie M.
Jan 02, 2021
Jay and his team provide what I consider to be the definition of quality service. I recently discovered that a small diamond on the side of my engagement ring had fallen out and the round shape of the ring had lost its shape again. I emailed Jay directly and without hesitation or question, he offered to service my ring and fix all the discrepancies at no cost to me.

I brought my ring in and within an hour it was returned to me sparkling and in perfect condition. The reshape is perfect and you would never know there was ever a missing diamond on the side. Jay: I greatly appreciate your team's quality of service and willingness to resolve issues quickly. My fiance chose the absolute best jeweler!
Cathy Lupo
Jan 03, 2020
We designed our perfect ring here! Thanks to my cousins referral. You are in great hands here and they will make your dreams come true.
Lupe Carranza
Sep 07, 2019
My husband and I planned our elopement in two weeks! I was living in Fort Worth, TX at the time and I emailed Bridal Rings in hopes to make an appointment considering I was going to fly in for the weekend to find the rings and a venue. Cathy responded to my email within minutes and I had an appointment scheduled for that same weekend. She asked if there were any specifics regarding diamonds and styles I was looking for so that she can be prepared with options which I thought was a huge plus considering she knew I was pressed for time.

We arrived and Cathy immediately greeted us and it felt like we knew her for years! All I told her was that I was looking for something "classic"; a solitaire. She brought us two setting options and a beautiful diamond. It was perfect! Everything else fell into place and we were in and out in less than two hours. All their diamonds are guaranteed and believe me, they have all the paperwork in place. Definitely one of the best decisions we've made was to go to Bridal Rings! Plenty of parking downstairs in the parking garage and very a very secured building.
Jerry Gonzales
Jul 30, 2017
After shopping around everywhere, and navigating thru the entire jewelery district, we decided on going with the bridal rings company. I still find no value in shiny rocks, but this place gave the best value in the engagement ring I was looking for. Friendly personal service, lifetime warranty, and reasonable prices, I recommend taking the time looking here for your jewelery needs.