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SW Jewerly Buyers Not only is Southwest Jewelry Buyers 5-star rated in Google, Yelp and the BBB, we have also won best of Scottsdale for two years straight. Moreover, at Southwest Jewelry Buyers, we'll purchase your unwanted diamonds or gold of any type, size, or quantity. The process is simple and straightforward, with a free, zero-obligation quote.

Southwest Jewelry Buyers is committed to providing you the best prices for your gold or diamonds. We provide a discreet and upscale office environment to ensure that your experience with us is exceptional.
Services
Since our inception in 2000, Southwest Jewelry Buyers has always been committed to paying our clients the best prices for their gold, diamond, silver, and platinum jewelry throughout the valley. Whether you are a retail establishment or an individual seller, you can be assured an honest and ethical transaction.
Southwest Jewelry Buyers, an A+ BBB rated company, always pays top prices for your jewelry items. We are the top expert buyers in Scottsdale, Phoenix, and the surrounding Valley. We specialize in gold, platinum, and diamond jewelry. From basic pieces to the finest designer brands, we will always pay the best prices for your jewelry items.
Here at Southwest Jewelry Buyers, we offer the highest prices to those looking to sell their diamonds and diamond jewelry in the Phoenix area and Scottsdale. Whether you're selling a.50 carat necklace or an engagement ring over 10 carats, we have the buying power to assist you. And as always, we will consistently offer the highest prices in the Valley.
Selling your gold and silver coins yields top dollar from the experts at Southwest Jewelry Buyers. Our knowledgeable team offers free, no-obligation appraisals of your entire coin collection or single pieces of platinum, gold, silver, or paper currency. Specializing in buying both bullion and numismatic coins, we consistently pay top prices for gold and silver coins in Scottsdale and Phoenix.
Reviews (50)
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Michelle Jung
Jun 07, 2022
Eric is truly an amazing business man. He is very fast at his job too. I had two things to sell and I was in and out within 5 minutes. The receptionist is also very nice and very helpful. He also offers a couple ways of payment: cash or check. This was a truly amazing experience and I will be back to sell more jewelry.
Judy Reid
May 26, 2022
Eric is knowledgeable, fair and easy to deal with. And a heck of a nice guy! Had a great experience there and wouldn't go anywhere else! He even gave us referrals for items he couldn't take like loose gem stones and antique watches. He gives cash or check on the spot.
Elaine V.
May 26, 2022
Absolutely would do business again here. Professional, quick. You are able to text for questions ahead of time.
Don W.
May 19, 2022
GREAT PLACE to SELL your unwanted/old Jewelry. Eric is great to deal with & I got the BEST price for my Jewelry : Worth the drive from anywhere in Phoenix!
Heather W.
Apr 29, 2022
5 stars!. My mom decided she wanted to sell her Leo diamond (4.10 carats). From experience, we know some jewelers aren't ethical, and some are downright thieves. Mom heard Eric's commercial, so I jumped on his website to check him out. I contacted him there, he answered me immediately and we set an appt. Straight away Eric was friendly, warm and I immediately felt comfortable with him.

He looked at her stone, verified the paperwork we brought, and made her an offer all within 5 min. HERE is where Eric showed his true colors. Mom accepted his offer and we left with a check. Shortly after leaving Eric called me and said we have a problem. Upon closer examination he noticed the diamond had been damaged. The other jeweler that removed the stone from the setting scuffed it. However, Eric was able to confirm he can have the diamond repaired without compromising the integrity of the stone.

This sounds like a win for everyone, right? NO, because to make the diamond perfect again it's going to cost Eric time, money, & effort. He could have easily said we need to reevaluate the deal, or cancel the check, but he didn't. Eric is a stand-up man! He made a deal, and he stood behind it. You don't find people like this very often anymore. A handshake gentleman is what Eric is and I can't recommend him enough! Heather Woodhurst
Vanessa A.
Apr 27, 2022
Excellent place to sell gold, silver or diamonds. They do not sell jewelry. They buy unwanted jewelry. But if you want to buy gold and silver, great place.
Jeanne J.
Apr 20, 2022
Eric is trustworthy, honest and professional. He will help you understand the value of your item(s) so you may make the decision that is best for you. I really appreciated his open and straight forward way of doing business, I look forward to a future appointment. Thank you!
Katelyn Feiler
Apr 19, 2022
Eric was fabulous to work with! I brought in an engagement ring and Eric offered me a very fair price, I wasn't sure right away on accepting so wanted some time to think it over. As I was driving home, I received a message from Eric with an offer from one of his partners for more! I would highly recommend taking your valuables to Eric to quote!
Marianne Gouveia
Apr 08, 2022
This company was fantastic. I called and got an appointment right away. I had 3 big boxes of silver. Eric, the owner, actually came out to my car and looked at everything so that I didn't have to carry the heavy load. They were very fair and gave me a great price. The staff was very friendly. I will be recommending this company to others. It was a surprisingly good experience.
Mandy Brehm
Feb 19, 2022
I messaged the facility to find about their hours and had an immediate response via their chat. Got an appointment for the next day. Everyone was really nice when I was at their facility. I was in and out within 10 minutes and was given a good price for my ring. Very happy I chose Southwest Jewelry to sell my wedding ring.
Amanda H.
Feb 16, 2022
This was BY FAR the best, most comfortable, and trustworthy man I've ever sold anything to. He told me straight up that I'd get more money selling privately, showed me the value of what I had, and gave me a fair offer based on him getting only a small commission. As a single woman, I felt confident that he wasn't trying to scam me. I absolutely recommend this man for any jewelry you need to sell.
Gia LaBrocca
Feb 12, 2022
They were fantastic! I needed to let go of some jewelry I've had but not worn for many years. Southwest Jewelry Buyers came recommended by a friend who had used them. They were very honest, upfront and told me exactly what I had. They even recommended I sell a couple pieces myself to get the most money. I received more than what I had imagined. I would highly recommend them.
Xandra G.
Feb 08, 2022
Eric is an upstanding guy. Will let you know if your valuable is better kept or sold. Explains everything thoroughly and pays top dollar. Appreciated the honesty and straight forward business dealing with Southwest Jerry Brokers at Scottsdale Airport. Thank you Eric!
Geri B.
Feb 07, 2022
Stop! Don't go anywhere else! You will get the most for your broken gold at Southwest Jewelers. Eric is absolutely wonderful and honest. Eric told me they pay 85% I had appraised elsewhere they offered me $145. When I took the same gold to Eric, Eric offered me $180. You don't want to get the most for your gold go elsewhere. If you want the most for your gold go to Eric. Geri Bechamp
Karen Adams
Feb 06, 2022
I met with Eric to sell some gold jewelry that had belonged to my mother. It is a great time to sell gold right now! I trust Eric because he always gives a fair price. He is very pleasant and professional. Highly recommend!
Natasha Beal
Jan 22, 2022
I have jewelry I've been considering selling for years, and finally made an appointment to go in today. I was pleasantly surprised by how quick and painless the entire experience was. Eric was incredibly knowledgable, and made sure to get us the best price for our pieces. I'd highly recommend making in if you have any outdated, broken, etc. jewelry.
Terry Marvel
Dec 30, 2021
It was a very comfortable experience, very friendly, and secure. I set an appointment based on my schedule and we quicky came to an agreement that was fair and appropriate. I was satisfied and on my way home in 10 minutes. I couldn't have expected anything more. Well maybe free coffee. It was kinda early.
Rick Bell
Dec 26, 2021
A complete pleasure to deal with. I had a number of items and got honest feedback on what to sell to him, sell in an upcoming estate sale and more appropriate to sell in Hawaii when I visit next as the items are more appropriate for that market and would fetch a better price. Very grateful for the reviews that led me to SJB. So professional. Lived up to expectations.
Rachel Eberle
Dec 24, 2021
Wonderful experience selling my engagement ring and was given a fair price. Friendly and quick service. Will use again!
Dani M.
Dec 23, 2021
I've been sitting on my wedding ring from my first marriage for quite some time. I'm so glad I brought it to Eric. I had a number of what I thought would be a fair price and he hit it exactly. Highly recommend!
Nikki A.
Dec 11, 2021
I was in search of place to sell some coins my late husband had and was very wary pawn shops. After reading the reviews I had to call Eric's office and set an appointment up. From that first phone call to meeting up in his office, I was blown away by how open, honest, and informative he was. He definitely treats like a friend and listens to you and is very transparent with how he does business. I definitely recommend Southwest Jewelry Buyers, you'll get the best value for your items.
Julia Hutchinson
Nov 23, 2021
HIGHLY recommend selling your silver with Eric @ swjbuyers.com. I went to two other places and he gave me the best price.actually 25% more! He's quick, efficient & professional! I will definitely being working with Eric again!
Lisa Ganey
Nov 22, 2021
My sisters and I had the best experience with selling jewelry at Southwest Jewelry Buyers. Eric looked over the jewelry, explained the valuation process, and described in detail how he arrived at his offer. The price he offered for the necklace and rings seemed extremely fair, and generous compared to some of the offers we had previously obtained.

He was professional and friendly to our family and we all felt very comfortable. If we ever have more jewelry to sell, we would absolutely go back to see Eric at Southwest Jewelry Buyers. We highly recommend!
Rita Hansen
Nov 10, 2021
SW Jewelry Buyers in Scottsdale pays top dollar with fast transaction. Eric is not only current-value knowledgeable but also consistently fair in all respects with gold and silver values. After research and reading several reviews, my experience with SW Jewelry Buyers comes with high recommend for both trust and excellent service. Go for it; do it!
Dakota F.
Oct 28, 2021
I give this place a 5 out of 5 stars. I had a great experience with Erik. I called and booked an appointment with him and showed up to go over the jewelry I was bringing in. Erik was very professional, very informative, and very helpful. The process was quick and simple. I had some old jewelry from my great grandparents and took it to Erik to see what the value was worth and ended up getting a little more than I expected. I will be definitely recommending this place to any friends and family if they have any jewelry they would like to get some money for.
Madison Shosten
Oct 27, 2021
Highly recommend going to them. Very professional and efficient. Amazing customer service. Overall, it was a wonderful experience.
Elisha T.
Oct 27, 2021
Incredible service and location. Eric has amazing attention to detail and provides generous information to his clients. He is also very personable and seeks to serve his community. My family would definitely recommend Southwest Jewelry Buyers!
Debbie Camponovo
Oct 26, 2021
I'll add another 5 star review here to the many already posted. I got a same day appointment to bring in the scrap jewelry left to me by my great aunt. Eric quickly sorted through everything, tested the older pieces that weren't marked, and offered me a check that was much more than I was hoping for. I'll be a repeat client.
Claudia V.
Sep 16, 2021
WOW! I chose your company to sell my items based on prior reviews. They were right on. My experience was just what I needed. Eric provides a comfortable setting for a sale that could be emotional. He was straight forward with my items for sale and was upfront letting me know one of my items would be better sold at an upscale consignment store. Thank you Eric.
Michele Scott
Aug 29, 2021
After my moms passing I met with Eric to go through the contents of her safe. He was so patient and friendly sorting through her items, which I greatly appreciated more than I can express. Following his review he presented me with a very fair offer and explained how he came to that total. Eric was professional and honest and when I have a need for his services in the future I will definitely be returning. My experience was wonderful and Eric was such a pleasure to deal with. Highly recommended!
Chameleon
Aug 24, 2021
We just had the most pleasant experience with selling some jewelry at Southwest Jewelry Buyers. Eric was extremely efficient and professional, examined our pieces, explained the valuation process, and then did the valuation in our presence. We had one piece he did not want, and he told us that right up front, and made suggestions for other methods of finding a suitable buyer for that one piece.

The prices he offered were extremely fair, and we were pleased with the entire transaction. The next time we have jewelry, coins or any precious metal we want to sell, we will absolutely go back to Southwest Jewelry Buyers.
Sharon P.
Jun 22, 2021
After reading the reviews I knew I had to go meet Eric and show him my jewelry. Eric is definitely a standup guy who is fair, honest and treats you more like a friend and a customer. If you are looking to sell your jewelry do not look any further than here, you will not find the kind of service that Eric gives you, from the beautiful waterfall pond out front to the extremely nice girl at the front office and dealing with Eric was an amazing experience all around. Thank you Sharon :
Bridget Fisk
Jun 17, 2021
Experience was very easy. Staff was very friendly. Thank you. Look forward to doing business with you again.
Jaime G.
Jun 12, 2021
Eric always is very honest and gives you the true value for your items. He is very knowledgeable, and does a great job of explaining the value of what each piece is, and why. I highly recommend SWJB!
Linda Dominick
May 27, 2021
It was a pleasure to meet Eric. and do business with him- he was very professional. I would highly recommend Southwest Jewerly to anyone.
Steve A.
Apr 22, 2021
All the great reviews are true! Erik is courteous, fast and fair. Highly recommended!
Jennifer Snow
Mar 24, 2021
I sold my Louis Vuitton handbag and wallet and feel I received a very fair price from Eric. I had been checking all sorts of resellers, consignment etc but Eric gave me the very best price! I'll be back for sure Jennifer
Justin Hughes
Jan 12, 2021
Absolutely amazing service! The owner is awesome, honest, and helped educate me on the belongings I brought in. In the past I've had bad experiences at previous places I've traded jewelry. This place is the best around. I only wish someone would have told me about southwest sooner.
Jim Fine
Jan 05, 2021
Awesome no nonsense business. Honest and friendly, I will be using them again.
Chris C.
Dec 29, 2020
I read the views and was skeptical (I am originally from Brooklyn). But Eric (that's right you deal directly with him was the greatest guy to deal with - honest (what he said on the phone was what he did at his office) and efficient (the entire process took 15 mins and that's with several stories). I also like the fact that it was an office and not a store (I wasn't leaning on a glass cabinet with 20 people looking to buy things). Highly recommend and will be using Eric's services again.
Carlos T.
Dec 18, 2020
Integrity : "the quality of being honest and having strong moral principles; moral uprightness." In a business like Jewelry Buying, integrity is everything. Eric at Southwest Jewelry Buyers has the highest level of integrity I have ever witnessed in all my years doing business. If you don't feel comfortable with selling your jewelry, I am confident he will do whatever it takes to prove to you that you are getting the highest possible price imaginable.

Now with that said is selling your jewelry that you or someone paid $1000s for at a scrap rate fun? Well, yeah it sucks watching those Jewelry companies make sometimes 1000% or more profit. But yeah that are the breaks. Companies like De Beers have spent millions of advertising dollars to artificially prop up the retail sale prices of Diamonds. And yeah it F***ing sucks to find out those diamonds are no more valuable than rocks in your front yard. Makes you feel like any guy who buys an expensive engagement ring is a DUMBASS.

But in the end Eric will do everything to give you top dollar on your Jewelry. And if or when you do find out that the ring you inherited or bought was really just a piece of shit, LOL. Well that are the breaks. But if that thing has some value I am confident he will give the you best possible price imaginable. My son learned through this whole process that the only thing that will surly bring some money back is the metal in the jewelry. The bling in the ring? Good luck.
Elena P.
Dec 12, 2020
I sold my gold ring here and it was a great experience! It was in-and-out, very quick and stress free. I was surprised! The price was good too, higher than other places that I got quotes from. I didn't try online gold buyers because I couldn't fell comfortable mailing my ring so I can't compare with them. I'll highly recommend this place if you're trying to sell your jewelry!
Denise G.
Oct 24, 2020
Great place if you want to sell your gold. When I went there I didn't know what to expect. Eric was very professional and takes his time explaining everything. I was very pleased with the amount I received for my gold. I recommended Southwest Jewelry to my girlfriend and she was also very pleased with Eric and the amount she received for her gold.
Robin M.
Oct 16, 2020
Owner Eric is top notch. Always above fair with his pricing. Such a pleasure to do business with. Second time I've used his business.will definitely use again. Highly recommend!
Alex R.
Oct 02, 2020
Eric is indeed a professional and respectful individual. I was treated with nothing but courtesy from the time I walked in to the time I left his office. Appraisals was fast, honest, and above par comparatively speaking. The next time I'm in the market to sell, I will be heading back to Eric 100 percent. If you are looking for the exact opposite experience of what you would find in a pawn shop, then please stop by Eric's office in North Scottsdale and get ready to be treated fairly, friendly, and honestly. -Alex R
D. R.
Sep 09, 2020
Yesterday I was in Southwest Jewelry and met with Eric to ask him to evaluate and purchase a few items. I have done business with Eric in the past and once again this visit was stellar. You are always greeted with honesty and professionalism the minute you walk through the door. He will take the time to look through your items, never once acting as though you should know more than you do about what you've brought in.

This attitude is what sets the shop and him apart from so many others. He carefully weighed the items he could purchase and paid me on the spot. I'd never go anywhere else. And although I had not been in in some time, he remembered me and even asked about my daughter's education. Just top notch service all the way around!
Carolyn M.
Jul 28, 2020
All the other reviews are correct, Eric is awesome! I texted for an appointment in the morning, and in the afternoon brought in all my old tangled gold necklaces.shell of my wedding ring, another small ring and small hoop earring, within a few minutes, after verifying weight and karat, I received a fair payout from Eric. I would definitely come back to him again!
Sara Z.
Feb 03, 2020
I met with Eric this afternoon, What a pleasant experience such a nice guy! I would recommend him to anyone I brought him my moms jewelry that I no longer wear and he was just so compassionate.
Nanci A.
Oct 30, 2019
Honest and answered all my questions. Made me feel like I was selling to the right person and I'd be wasting my time seeing if I could find a better deal. Responded ASAP via phone after I filled out a form on the website. Highly recommend Southwest Jewelry Buyers.
Todd P.
Oct 20, 2019
Based on the reviews I found here, we went to talk to Eric about selling some gold. Like everyone else, I found his prices to be unbeatable. We had stopped at other places and the prices they offered were much lower than what he quoted. I would definitely recommend selling your gold here.