A second generation company, Goodheart's Jewelry brings more than 50 years of expertise to make your jewelry buying experience smooth and pleasant. There is nothing we love more than seeing two people in love. Each couple is unique. That's why finding a diamond engagement ring matching her fashion and lifestyle makes their future so exciting.
Wearing a diamond a million years old symbolizes the love you'll share forever. We love to create unique jewelry designs like diamond engagement rings, wedding bands, and jewelry in platinum, 18K and 14K gold, and other alternative metals.
Wearing a diamond a million years old symbolizes the love you'll share forever. We love to create unique jewelry designs like diamond engagement rings, wedding bands, and jewelry in platinum, 18K and 14K gold, and other alternative metals.
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A second generation company, Goodheart's Jewelry brings years of expertise to make your jewelry buying experience a smooth and pleasant one. Now owned by Bruce and Alan Goodheart, this family began its service to its clients in 1951 in Sedalia, MO. Alan and Bruce grew up knowing nothing but the jewelry business and how to treat customers.
For more than 50 years, the Goodheart's tradition of expert service shines when it comes to properly repairing your family's heirloom jewelry pieces. Bruce Goodheart is a Gemologist, Certified Goldsmith, and A.J.P., an expert in diagnosis and repair of any jewelry issue you might have. With over 25 years working at his jewelry bench, he will provide the best and most cost effective ways to return your precious jewelry to like new condition. We do almost all phases of repairs in-house.
All these events call for working with insurance companies to file a claim and replace your items. We have contacts with over 50 insurance companies around the country - State Farm, The Hartford, Chubb, Safeco, Farmer's, Farm Bureau and Allstate just to name a few - to make your traumatic experience easier to live with.
Reviews (11)
Tamara Selk
Mar 27, 2022
Stacy Hill Cox
Dec 24, 2020
I have shopped at Goodheart's Jewelry a number of times and have always been 100% satisfied. Their quality and service are excellent. I have utilized their repair services as well and they do an excellent job. You won't meet two individuals who are more professional or knowledgeable. Thank you Alan and Bruce. I am a customer and a fan!
Michael McGlinn
Dec 05, 2020
What can I say. Kind, concerned and so giving. I'm a professional filmmaker and I went to three places trying to get a super tiny screw placed back into one of my cinema lenses. I pulled up Jewelers on my phone because I sensed they might have tools that could get the job done. When Goodheart's Fine Jewelry came up and three others in the areas I just felt guided to visit them.
I'm so glad I did. Alan greeted me with a warm welcome and heard my situation and immediately began trying to fix the screw. The end result was that he and brother Bruce found a solution to my situation. This is why small business matter so much because it's not just 'what' they do for you, it's 'how' they do it. It was a wonderful experience and I'm so grateful I have found these two brothers and their business.
While I was there they told me that their parents started the business back in Sedalia when they were young boys. It's so beautiful to see too loyal sons honoring their dear parents and making a life for themselves with all the new gifts and talents they also bring to the family business. Please give your business to these capable and kind jewelers. You will not be disappointed.
I'm so glad I did. Alan greeted me with a warm welcome and heard my situation and immediately began trying to fix the screw. The end result was that he and brother Bruce found a solution to my situation. This is why small business matter so much because it's not just 'what' they do for you, it's 'how' they do it. It was a wonderful experience and I'm so grateful I have found these two brothers and their business.
While I was there they told me that their parents started the business back in Sedalia when they were young boys. It's so beautiful to see too loyal sons honoring their dear parents and making a life for themselves with all the new gifts and talents they also bring to the family business. Please give your business to these capable and kind jewelers. You will not be disappointed.
Matthew Mangels
Oct 30, 2020
Robert Mann
Sep 24, 2020
I bought an estate ring for my wife. She had it resized in California and the jeweler kept one of the sapphires. He said he tightened all of the stones but within a week we lost 3 diamonds Allen to the rescue! Allen looked at the ring and gave me an estimate. He replaced the diamonds and the sapphire and made the ring look brand new! When I picked it up it was less than the estimated cost. Thank you so much. My wife couldn't believe it was the same ring!
Jacob Walker
Aug 23, 2020
Sharon Sachen
May 04, 2020
Bruce and his brother Alan treated me like I was the most important person in the world this week. I was checking on the possibility of transforming 2 rings of my moms that held special memories for me. These rings were not top dollar except in sentiment. I also had several watches that they put new batteries in for me. Due to my work schedule they waited until I could arrive after 5pm to pick up my watches. Their service was hesrtwarming!
Pat Ryan
Dec 27, 2019
Wow! I am just blown away. I had a very special gift in mind for my Wife for her birthday. I contacted Alan and he helped me through my thoughts even drawing picturrs to help me through this. Their caring, kindness and professionslism really stood out. I just picked up the gift and never being a softy, I fought back tears while I was there, it was so beautiful and exactly what I had hoped for to match my love for my Wife.
Absolutely a home run in their custom work for me! I would never trust anyone when it comes to the matters of the heart! Call Goodheart for your important needs-I consider them the BESTHEART I could ever partner with to help show my Wife how important she is to me.! Thank you SO MUCH Alan and Bruce
Absolutely a home run in their custom work for me! I would never trust anyone when it comes to the matters of the heart! Call Goodheart for your important needs-I consider them the BESTHEART I could ever partner with to help show my Wife how important she is to me.! Thank you SO MUCH Alan and Bruce
Keith Steiniger
Dec 04, 2019
Angie Furrer
Oct 29, 2019
I would rate a zero if this site would let me. Also. I have reviewed this store before and they apparently select which posts can be public, which isn't right. They chose not to keep my review in here. My ex husband bought my engagement ring from Goodheart's years ago for $8,500.00. I went to at least 10 jewelry stores to try to sell my ring later.
Most places weren't even interested in it. I brought it back to Goodheart's to try to sell it back to them and they wouldn't even make an offer. The highest offer I had when I went to sell it was $700.00 because the diamond had a big flaw. I tell everyone I know never to shop here. If you do shop here, have another jeweler appraise anything before you buy it.
Most places weren't even interested in it. I brought it back to Goodheart's to try to sell it back to them and they wouldn't even make an offer. The highest offer I had when I went to sell it was $700.00 because the diamond had a big flaw. I tell everyone I know never to shop here. If you do shop here, have another jeweler appraise anything before you buy it.
Kathryn Sougey
Nov 14, 2017
For more than two decades Alan & Bruce Goodheart have been my jewelers. They helped my husband & me find the perfect emerald-cut diamond & a unique setting. Now the next generation is using Goodheart's for their wedding rings. The Goodhearts are exactly what you want in a personal jeweler: knowledgeable, trustworthy & patient with good prices & unique ideas.