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Here at Rocky's we are working hard to provide our customers with a safe shopping experience in the midst of this pandemic! We will be supplying all customers with face masks upon entering, our counters are equipped with safety shields & we have hand sanitizers stationed all throughout the building! We are diligently cleaning door handles, counters & other hot spots! Hope you're all staying safe & see you soon!. Stay up to date on current sales, see new arrival merchandise & contact us with questions!.
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Rocky's Gold Silver & Antiques started 56 years ago in 1966 at the Harrisonburg Flea Market Car Auction. Today, we have over 300 combined years of service and are experts in coins, sterling flatware, antiques and jewelry. Rocky's Gold Silver & Antiques has the largest selection of gold and silver jewelry in the valley.
Rocky's Gold Silver & Antiques has the largest selection of gold, silver & jewelry in the Shenandoah Valley! Stop by & check out our collection of new & estate jewelry including platinum, gold, filigree, cameos, vintage & antique pieces & even designer jewelry! We also have a large selection of sterling silver jewelry - from toe rings to vintage Native American pieces - it is all at Rocky's famously low prices!
We have a large collection of sterling silver which includes individual knives, forks, spoons, and complete sets of serving pieces with most patterns available. Come visit Rocky's Gold Silver & Antiques store today to check out our large selection of sterling silver.
At Rocky's Gold Silver & Antiques we love coins and take great pride in our selection of coins. We sell all types of coins from gold, silver, rare, and graded coins from PCG and NGC. Come visit Rocky's Gold Silver & Antiques store today to check out our coins or give us a call!
Reviews (14)
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Sam Buck
Apr 06, 2022
Interesting antique shop to walk around in. Their silver was inexpensive, and they had a cool selection of antique weapons.
Steve Harvey
Mar 25, 2022
My wife wanted to have some jewelry from her mother's estate evaluated and they ended up paying cash for what she wanted to sell at a fair price. The clerks were courteous and helpful!
L. H.
Mar 23, 2022
Have been a long time customer and have spend thousands with this store - but will never buy from them again. An item was purchased and was sent back to the store because some of the diamonds didn't test as diamonds on my presidium gem tester (perhaps a fluke in my tester?) and there was a missing stone which was not presented to me prior to purchase.

I called to speak with Rocky with intentions of discussing resolutions and clearing up any misunderstanding - instead he rudely talked over me, was extremely condescending, disrespectful, and hung up on me without even letting me say a word. This type of unprofessional treatment to a long time customer that have spent thousands is uncalled for. This type of attitude is pretty what you expect from a small pawn shop down the block. I will be more than happy to spend my money else where.
Kevin Edwards
Feb 19, 2022
Rocky is always up front and super fair with pricing. Susanne from the coin dept is tip notch and willing to negotiate! Would give them 6 stars if I could!
Ls C.
Dec 15, 2021
My family has bought jewelry here for decades, but our experiences the last 6 months have been poor. The younger girls working are so unfriendly and need training in customer service or a position in which they do not deal with the public (with the exception of Angie, Lindsey, and another lady). They act as if they can't be bothered. We go in every few months to browse and get an idea of what we want to buy for holidays, birthdays, special occasions for ourselves and nieces/granddaughters, etc and they seem irritated to help us.

Yesterday I was prepared to buy a ring and a bracelet (as well as choose a pair of earrings and ring for Christmas gifts to be bought in the next three weeks) and when I asked to look at something one of the girls asked me if I was going to "actually buy something or not this time". Another time I asked her to write down an item number so I could give the Christmas gift idea to my husband so he could easily come in to purchase before Christmas and she said, "can't you just take a picture".

The nature of retail (especially an expensive jewelry store) is that people will browse and visit several times to decide what they want to buy for their loved ones or themselves before they make a large purchase and to see what new inventory has arrived. I ended up leaving and making no purchases. At this point, unless friendlier staff is hired, I would prefer to find a different jewelry store or buy on-line. It is not worth the rude treatment.
Libbie McCool
Dec 15, 2021
Diana accused me and my husband off trying to steal a diamond ring we purchased a YEAR ago. All because I kept touching it! My husband still chose to purchase me a pair of diamond earrings against my objections. This woman is so rude and hateful. I'll never spend any money there while she's employed there.
Stephen Funkhouser
Dec 12, 2021
We were at Rockys today looking at a ring and going to buy it. They were looking about getting it sized, they came back & said it was sold to a New York dealer. Pretty sad they had it in the display case. Why was it there if "sold"? Will not be back again!
K. W.
Oct 26, 2021
For a friend with lots of medical bills, I took in two boxes of coins and a few pieces of jewelry. Although I'd brought in no special treasures, I was treated with utmost courtesy. Very quickly, everything was assessed and coins with face value only were returned to me. For the rest, a very fair offer was made. Expert and honest! Thank you, Rocky's, for helping my friend.
TheVirginiaStew
Sep 30, 2021
Awesome Place, We visited 9.25.21 it is not just Jewelry, Lots of Antique Guns, Glassware, Furniture and Rare figurines. Everything is owned by Rocky, We picked out 27 Antique Glassware collectables. Rocky came over and gave us 35 to 50 percent off every piece We spent a grand on items that were worth around 4 grand. We will be back.
David White
Aug 27, 2021
Best place for discounted gold and silver jewelry. Always friendly and knowledgeable staff. However our August visit We found a lot smaller variety of items as like everything else the pandemic has affected consistent restocking. Ended up not making any purchases but we did determine what style of ring we liked best. 5 out of seven stars for a perfect score. We will return just like we have for the last 30 some years.
Jeremy Green
Aug 26, 2021
Gentleman near the antique guns was extremely nice and personable. He greeted me when I first came in. Spoke with me about several items. I walked over to the jewelry area and was looking at a necklace. It wasn't extremely expensive, about $40. I was carrying it around as I looked at other jewelry and a young woman stopped me. She asking if I was buying the necklace and I told her I wasn't sure yet, I was still looking around.

She stuck out her hand and said I wasn't allowed to walk around with the jewelry if I wasn't purchasing it. She was very rude about the whole encounter. Definitely won't be shopping there again any time soon!
Sarah
Jul 25, 2021
The absolute best in the Valley! Vast selection of silver and gold jewelry, costume jewelry, coins and antiques. Very reasonable prices. My family has had several pieces of jewelry resized, reshaped, buffed and polished here and we have been very pleased with the results every time. They will also buy gold and silver. Would highly recommend!
Redknight
Jun 15, 2021
Great place stuff for everyone everyone who worked there was helpful and nice the prices there are perfect there for the history that is there ask about something and they're try to tell you the history of that item
Keely Hass
Jun 15, 2021
Great experience selling jewelry! The entire staff was very nice and very professional. They are incredibly fair with their pricing. They also have an amazing selection of jewelry and antiques.spend some time there, you will leave with something!