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Black Hills Gold jewelry, known for its grape and leaf designs in multiple colors of gold, is unlike any other jewelry style from anywhere else in the world. Black Hills Gold maintains the same look and feel as it did when it was created in the 1870s. Today, Gold Diggers offers the largest selection and best prices of Black Hills Gold. Shop online now or visit one of our four locations. As Black Hills Gold became more popular in the early 1900s, individual crafts people began adding their own, distinct, touches.
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Gold Diggers is one of only two manufacturing companies producing genuine Black Hills Gold jewelry. With roots dating back to 1922, Gold Diggers has a long legacy of innovation and design. With a factory located in Rapid City and four retail locations in South Dakota, Gold Diggers offers the best prices and widest selection of Black Hills Gold jewelry.
Gold Diggers has four stores located in the Black Hills and Badlands area. The stores feature the same factory-direct pricing that you'll find online and also sometimes have additional sales and in-store specials. You'll also find a variety of gifts, souvenirs and merchandise.
Reviews (17)
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Sandi M.
Jun 22, 2022
I returned defective earrings immediately after purchase by USPS with signed receipt of delivery and a tracking #. The Gold Digger repair service on Sturgis Road tried to say that the post office is lying and they didn't get the return package, but I have the tracking # with the store's signature to show delivery was released to the store. Wanda from Gold Diggers on phone there was rude and hung up on me when I said I have the store signature on USPS tracking.

I still have no replacement after a month so I turned them into Better Business Bureau and USPS. Might have to take this to small claims court. Their lifetime warranty is worthless. Horrible service, unethical business, liars and thieves.
Kathleen Jones
Jun 21, 2022
A nice selection of black hills gold along with some nice novelty items. Prices are good.
Tom Brown
Jun 15, 2022
Nice shop, great selection, and THE BEST PRICES. The two gentlemen running it were customer service super stars! They even hammered out my ring that had a flat spot for free. My wife and I love our rings we got there.
Carolyn Fite
Apr 27, 2022
This company is HORRIBLE! They are a SHADY operation. They are dishonest and disrespectful. Run, don't walk! Don't trust them! What looks like a good deal isn't what it seems. I'd give them 0 stars if I could!
Ron Rains
Mar 13, 2022
Down home folks willing to teach you about black hills gold with honesty, and history. Fun place to see and shop
Lindsays A. Happy Camper
Sep 11, 2021
My oldest son picked out a ring for his future wife for her birthday. She is turning the BIG 5 years old, one whole hand. The sales lady was so helpful helping him pick out the perfect ring. She went above and beyond.
Terry Masters
Aug 27, 2021
I luv this Shop! Beautiful Jewelry & Gift items of all kinds. Very helpful & friendly Staff as well. Definitely worth a visit if you're in the area looking for a gift for yourself or someone else.
Joe Kay
Jul 22, 2021
Bought a ring here as a gift for mom. Ended up being too small have contacted them several times about an exchange for the proper size they won't even acknowledge us. Once they get your cash they don't care.
Karen Mason
Jul 08, 2021
The lady that helped me showed me exactly the price range I was asking for. Let me take my time ( definitely no pressure sales). I purchased 3 rings and a bracelet and necklace. ( All within my budget and under $300 total). I just wanted some pieces to add to my granddaughters jewelry collection as they get older. I can tell you the jewelry is definitely sold at discount prices. ( I have priced Black Hills jewelry and they are a lot more spendy than I paid). So if you ever find your way in Rapid City come here and pick up a piece or two.
Deb Eadie
Jan 31, 2021
Bought a beautiful ring a few years ago here. Need service so stopped in and very friendly and helpful. Love their Black Hills Gold.
David Barman
Nov 06, 2020
Absolutely the best store in the area for Black Hills Gold jewelry. Outstanding customer service (thank you Kim), low prices, and the jewelry is high quality and beautiful. Love my purchase.
James P.
Aug 29, 2020
On July 15, 2020 I stopped at this store and spent $320.44. The sales person was quite personable and helped me choose several gifts for family members. She told me since I had spent more than $300.00 I was entitled to choose a couple gold colored bangle style bracelets at no charge. I chose two and set them on the counter assuming they would be bagged with my other items.

Apparently she forgot and I left the store without them. I didn't realize they were not placed into the bag until I returned to my home in the Palm Springs area of California. I placed a phone call to the store where they were purchased. The lady recalled they had been left on the counter. I asked that she put them in an envelope and send them to me.

She said she would visit with the owner or manager but I got the feeling there was no real plan to send them to me. It is a shame when a company would not try to go out of their way to send the missing items. Doubt I will ever be back in the area again but I doubt very little I would shop there again. Anyone needing Black Hills Gold Items might want to choose a more honest place to do business. Let the buyer beware.
Richard S.
Sep 07, 2016
Nice shop I bought a gold leaf necklace the owner as very nice and accommodating to my needs!
Ann A.
Nov 19, 2014
I visited the store Gold diggers this passed may. I purchased a ring marquee shaped with a diamond in black hills gold. Gorgeous and reasonably priced. The owner and staff were kind respectful friendly and was a pleasure to meet such down to earth people. They have beautiful jewelry and the best prices in area. God bless and loving my ring. Sharon Ps. Wish your website showed all jewelry available you have in store since I was hoping to order online.
Tom K.
Oct 31, 2010
We make 2-3 trips to Rapid City a year. Gold shopping is a tradition and Gold Diggers is one of our regular stops. They carry most brands of Black Hills Gold. Quality is brand specific so know your gold when you buy.
Sue K.
Oct 14, 2010
I visit the area at least twice a year and Gold Diggers is always a stop; reasonable prices and friendly staff. The usually only have 2 people behind the counter, but the staff is good at working with multiple customers as long as the customers are willing to "share" the time with other customers. Love it.
Michele D.
Aug 22, 2010
They had a very good selection and their prices seemed comparable to other places. It was very busy while I was there and there were only 2 people working. Perhaps they should have had another person. Other than that, though, it was a great store. The people working there were friendly. Oh, also if you are buying a lot (I bought 7 pieces), they will probably give you a little discount.